The weekly update
Your numbers against the plan, what we tested and what happens next. Two minutes to read, nothing to reply to.
We turn Meta ads into a profitable, repeatable source of new and returning customers for consumer brands, with the creative and offers planned around them.
Where we start
Some months we fly. Some months we stall. And I still can't tell you why.
One plan for Meta, creative and offers, set against your margins and targets. Each week you see what's working and what isn't, and where we go next.
Every euro earns its place first. Then we build growth you can plan around, not just react to.
The product sells. I just don't know if ads would work for us, and I can't afford to guess.
We take Meta off your plate, bringing what we've learned growing brands at your stage. You focus on building the business.
We take on brands we believe in. If the numbers say keep going, we grow together. If they don't, we'll tell you straight.
results
Each partner started somewhere different.Pick one, then drag along the line to see every month since we began.
A young store with a proven product, and no paid channel yet.
Past 10,000 orders since we started, with 1,215 in September 2026 alone, up from 105. A 6.3x return on Meta since June 2025.
In tracked sales for every €1 spent on Meta, across our partners who sell online, since April 2025.
how we operate
One plan built around your numbers, then the same weekly rhythm.What each week proves carries into the next, so the longer it runs, the less is left to guess.
We start with your business, not a pitch: where it stands now, and where you want to take it.
We send what we need beforehand, and expect you to bring your numbers.
How it's set up depends on the business, and sometimes one campaign covers two of these. Either way, nobody you've paid to reach is left behind.
Two partners, early months
No fixed packages. Scope and fee are set around what your business needs, and agreed before anything starts.
once you're inside
You stay close to the numbers without having to manage the work.We keep you informed, and bring you in when a decision needs you.
Your numbers against the plan, what we tested and what happens next. Two minutes to read, nothing to reply to.
How the month went against the plan, what it taught us and what changes next month.
Where you stand against your Revenue Plan, and the targets for next quarter, set together.
You deal with Luke directly on WhatsApp. No account managers in between, and nothing lost in a handover.
We handle the day to day. You stay involved where it matters.
Before MRPH, I raced motorbikes and worked in Formula 1. Preparation matters in both, but so does seeing early when something isn't working, and having the discipline to change it.
That's how I run MRPH. I run every account myself, and the work has to keep earning its place in your business. If it stops, you'll hear it from me first.
FAQ
1
Who do you work with?
Consumer brands with a product or experience that already sells, from online stores to visitor attractions. Development suits brands doing €5K to €40K a month, and Partnership suits brands doing €40K+. The ranges are a guide. Your margins, what you can invest and where you want to take the brand matter just as much.
2
Is it just Meta ads?
Meta is the main lever and most of the work, but it doesn't stop inside Ads Manager. We plan offers, sale periods and creative with you, and flag anything outside Meta that's holding growth back. If it needs a specialist, such as email or web, we'll introduce you to someone we trust.
3
How is it priced?
There are no fixed packages. We scope the work around where you are and what you need, then give you one clear number in the proposal, before anything is agreed. Ad spend is separate: you pay Meta directly as it runs, with no mark-up. If you don't need a retainer, we won't sell you one.
4
How long do we commit for?
Development sprints run 6 to 12 weeks. Partnerships start with 90 days, then run month to month with 30 days' notice either way, and a review every quarter.
5
How quickly will we see results?
You'll see useful data within the first few weeks. By 90 days we should have a clear picture of what's working and whether the numbers support spending more. Where customers take longer to decide, the full return takes longer to measure.
6
What if paid ads aren't right for us?
Then we'll tell you, and point you somewhere better.
7
What happens on the call?
The first call is 30 minutes on where you are and whether there's room to grow. If there is, we ask for view-only access to your ad account and sales data, go through everything, then take you through what we found on a 60 to 90 minute second call, with a proposal. Nothing is agreed until you've seen it.
book a call
Choose the call that fits, then pick a time. You'll speak with me directly. We'll talk about your business, where you want to take it, and whether we're the right fit to help you get there. If we're not, I'll tell you.
Not sure? Pick either. We'll find the right fit on the call.